There are fewer places you can advertise due in part to tough new laws restricting sign space and size. Few laws currently address advertising on your store awning (check with your local municipal laws). What are the options? Each has pros and cons. Get a new awning - this is very expensive but looks great. Cons: Can't be changed. Prices usually start around $800. Get a sign painter - this is as good as the talent of the painter. Cons: Too bad if they're not able to do a good job for you. May cost $200 and up. Order and install fabric Awning Letters - Looks professional. Cons: You may need help to install or to hire a local sign person to apply for you. Price depends on the letter size and how many you order, averaging about $100 and up. Available at LetterBank online. Have a custom banner made , the same size as the part of the awning you want to advertise on. Cons: Many laws exist regarding use of banners, but I can help you to make the banner look more like your awning! Let